AMINI'S
Like many home furnishing stores, the Amini family has expanded its product line to completely outfit their customers’ game rooms and family rooms. Unlike competitors, the new Amini’s flagship store organizes and displays these products in ways that customers find are intuitively shoppable, dramatic and exciting, resulting in a unique branded environment.
Vignettes and an extensive signage system play key roles in inviting customers to explore the store and to become an active participant in the brand.















